In this article, we will see how to come up with blog post ideas using Semrush.
If you’re tired of posting the same old content on your blog, it’s time to up your game. What do we mean by that?
Well, you need to find ways to make your content more engaging and engage more readers – and the easiest way to do that is to generate new blog post ideas.
Blog post ideas are one of the hardest things for new bloggers to come up with. It’s especially difficult for people who aren’t good writers, because you also want to write about something you’re passionate about.
Once you’ve written around 100 blog posts, it can become increasingly difficult to find new topics to write about.
You don’t have to look far to see plenty of other bloggers asking people what their best blogging tips are or how to come up with blog post ideas.
We all struggle a bit with the latter but we still want our blogs to grow and getting those ideas becomes pretty important!
As a full-time blogger and content creator, I think I’ve struck a good balance between creating interesting content and getting traffic. Let’s go quickly and check how to find blog post ideas with semrush.
How to find blog post ideas with Semrush
Quick note: For this tutorial, we are using Semrush. Be sure to use the Semrush free tool to get things done using the article to find blog post ideas that increase your organic traffic.
1 How Semrush can help you come up with blog post ideas
Semrush is a tool that allows you to quickly see what type of content your competitors are writing. This is great for finding topics related to your niche, which is essential when trying to develop blog post ideas.
When you use Semrush, you will have access to the most popular content on their site. This means that if someone has written something similar in the past, it will show up in this list.
This is a particularly useful feature as it gives you an idea of what people want to consume on a regular basis. Moreover, since they are already interested in this type of information, they are also more likely to click on your posts.
The process is simple, find the topic, write and optimize the content, measure the impact on search rankings and finally analyze the performance.
2 Find your keyword rankings
Finding your keyword rankings is really necessary to understand where you belong. If you know where you are, you know how to plan and improve things.
There are tons of tools out there to track keyword rankings, but why go for another paid tool when Semrush already gives it to you?
Once you are on the Semrush dashboard, go to the domain overview section, enter your website URL and search for it. Now go to the top organic keywords section to check the keyword your website is ranking for.
With Semrush, you can see the position of your keywords and analytical data which also includes search volume, level of competition and much more.
So you know where you stand and now look at what your competition is ranking. Enter your competitor in the search bar at the top and go to the same report to see this data.
Now is the time to research competitors, check out the Organic Search Competitor Report and find out the top keywords that are bringing them lots of traffic.
Once you have discovered your competitor, navigate to the Organic Positions report for the domain. Here you can get an overview of their top performing keywords.
Find a keyword that you think is the best to write about based on keyword difficulty and search volume.
You can check this with the Keyword Overview Report. This will tell you about the keyword with information like monthly search volume and other key metrics.
Phrase Match and Related Keywords reports help you uncover deeper insights. The Related Keywords report displays the keywords related to the keyword you explored.
3 Finding Blog Post Ideas Using Long-Tail Keyword Research
The best way to find long tail keywords is to use SEMrush. The software will help you find relevant keywords and their search volume.
To find long tail keywords with SEMrush, simply go to the Keywords Magic Tool in the left menu, then click Search to find long tail keywords.
This will show you all the different keywords related to your main topic. You’ll be able to see how many searches each keyword gets on Google each month (and which ones have the most searches).
The next step would be to filter out any overly broad or generic keywords (e.g. “best keyword tools for SEO”).
You can also determine relevant and important keywords that have search volumes. Keyword research involves taking a look at the search volume and keyword difficulty for a particular phrase.
Once you’ve done that, go through your results and add any relevant keywords to your list that aren’t already there.
4 Content Marketing with Semrush
Content marketing with SEMrush is a powerful combination of strategies to help you dominate your competition.
SEMrush has been a leader in the digital marketing industry for over 10 years. It is a company that is dedicated to helping businesses succeed in their online marketing efforts.
As their website states, “Our mission is to help online businesses optimize their performance by bringing them the best SEO software and data.”
Content marketing is a strategy that has become very popular in recent years. It is the practice of creating high-quality content intended to attract customers, build trust and authority, and build brand awareness. This can be done through the Content Marketing tab in Semrush.
Go to the Content Marketing tab in SEMrush and click on topic search. Once you click on topic search, you get a ton of ideas and topics to write about.
You can also find interesting subtopics and questions to write about to increase organic traffic.
5 Spy on Competitors Top Ranking Keywords Using Semrush
Are you looking for a good way to spy on your competitors? SemRush is a tool that can help you do just that. It can be used to spy on your competitors and find out what keywords they rank for and how often they rank for them.
For example, let’s say I want to see the keywords my competitor is ranking for, but I don’t have access to their Google Analytics account. I could use SemRush to check the keywords my competitor has ranked for in the last month or so.
This will give me an idea of which areas of their website are performing well and which are not performing as well.
You can also use this tool to find out how many organic visits a website receives from search engines each month or year.
You can also see which pages of a website are getting most of their organic traffic search engines and which ones don’t get much at all!
6 related keywords are gold mines
SEMRush’s Keyword Magic Tool is an easy way to find related keywords that can serve as topic ideas for your next writing project.
It also shows you the amount of traffic each keyword receives on average per month, so you can focus your efforts on the keywords with the most traffic potential.
To use this tool, simply type any keyword in the box provided and click “Search!” You can then sort the results by traffic, CPC, or volume.
If you are really looking to find the best blog post ideas but are struggling to get them, Semrush is the tool for you.
It’s one of my favorite tools for all digital marketing needs. Some of the major features of this tool are:-
- Position tracking
- On-Page SEO Checker
- Organic traffic insights
- Site Audit
- Magic Keyword Tool
- Keyword Gap Analysis
- Presentation of keywords
- Keyword alert
- Presentation of the domain
- Traffic analysis
- Link building
Take the guesswork out of your mind to come up with topic ideas rather than going o Semrush on finding the right topics that will bring a ton of traffic to your blog.
Semrush can be very useful as it provides many things including traffic volume, keyword difficulty, and related keyword ideas. Be sure to try Semrush free to go ahead with market research.